Randall Electrical had built a strong reputation through their tagline – tidy, timely and trusted — and a recognisable colour palette their clients knew well. Our task was to update their brand without losing that trust or familiarity.

We refined their visual identity to feel more contemporary and professional, improving logo legibility and creating a system that would scale across digital and physical applications. The updated look stays true to their original colour palette while lifting the brand to better reflect the quality of their work.

From there, we rolled the refreshed design across key brand assets to ensure consistency and a polished presence across all channels.